A Study On Takaful Adoption Model: Based On Theory Of Reasoned Action
DOI:
https://doi.org/10.64757/alqanatir.2025.3404/1170Keywords:
Adoption, Theory of Reasoned Action, TakafulAbstract
In the coming years, Malaysia's takaful market will expand more quickly than traditional insurance. Furthermore, Malaysia is listed as the main participant and boasts one of Southeast Asia's quickest rates of Takaful growth. The purpose of this study is to present the Theory of Reasoned Action (TRA) adoption model for Takaful within the Malaysian setting. This study examined whether or not built theories were important with Takaful determining factors by using data from earlier studies. The results showed that three elements put forth in this study that earlier researchers had discovered to be significant were related to the public's inclination to engage in takaful. It is important to note that there hasn't been much research done in the past on the factors that influence Takaful. The writers construct the study to offer a scope and coverage in the field of Takaful based on these considerations. The research's authors also hope that it will inspire and offer a platform for future studies that will aid academics and policymakers in this developing industry.
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Copyright (c) 2025 Muhamad Hasif Yahaya, Muhammad Amirul Husni Mohd Sazeri, Siti Nor Amira Mohamad, Mohd Afandi Md Ismail, Zainur Nadiyah Baharudin, Noor Aznaim Abd Latib, Faezy Adenan
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